Top 10 most creative people in business

This year’s 100 Most Creative People offers our own, idiosyncratic perspective on business. The selections reflect the breadth of news ideas and new pursuits at play in our business landscape. Here we present the top 10 from list of innovators.

#10 Qi Lu – President of Online Services, Bing; Microsoft

It’s hard to imagine software giant Microsoft in the role of David, but up against the search Goliath Google, the casting fits. Spurning the antiquated practice of releasing new updates every couple of years, Lu is creating an environment where live-cycle updates and product improvements are constant. Bing’s share of the search business is still only about 12%, but if anyone can turn a pebble into a deadly stone, Lu is the man.

#9 James Cameron – Filmmaker, Lightstorm Entertainment

Not only did Avatar become the highest-grossing film in history (nearly $2.7 billion worldwide) — surpassing Cameron’s previous record setter, Titanic — but its visual spectacle and technical mastery also laid to rest any doubts about 3-D as a profound medium for live action and artistic ambition. When it comes to the business of Hollywood, Avatar cemented his place in the realm of the gods.

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